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One Person. Many Hats.
So Much Community.

Creative strategist, event producer, community builder, professional dot-connector, and occasional wrangler of chaos.

For most of my career, I’ve been the person behind the scenes turning ideas into reality.

 

Sometimes that means building a brand. Sometimes it’s launching a website, planning an event, creating a marketing campaign, designing a fan experience, managing a project, or solving a problem with five minutes to spare.

 

I’ve spent more than 15 years creating experiences that bring people together, from music cruises and live events to nonprofits, artists, and small businesses. Along the way, I’ve learned that the best creative work isn’t just about making things look good. It’s about creating connections, sparking conversations, and helping people feel like they belong.

 

These days, I help clients take the ideas bouncing around in their heads and turn them into something real, meaningful, and memorable. Whether that connection happens between a brand and its audience, an artist and their fans, or simply one person and another, that's the work I love most.

So, what's with the hats?

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Over the years of producing events, one thing remained constant... I always wore a hat. Not a fancy one, just a simple, well-worn sample from an old merchandise project that fit just right. It became my uniform, my signature look whenever I was in event mode. 

Fast forward a few years, and that hat took on a life of its own. It even has a song written about it (yes, really), and at this point, I can slip through an event unnoticed only if I’m not wearing it. 

I’ve never been one to follow fashion trends, but this hat has been with me through it all... long hours, high-pressure moments, and some of the most unforgettable experiences of my career. So when I decided to step out and build my own business, the name All The Hats just made sense. 

Sure, you can take it literally (I do love a good hat), but it also reflects what I do best - wearing many hats across creative strategy, brand development, event planning, and storytelling. It’s a nod to my journey, my versatility, and my passion for bringing bold ideas to life. And that’s exactly what I bring to the table. (Whether I’m in my signature hat or not!)

all the hats mark

~jen

Milwaukee, Wisconsin

© 2026 All The Hats Creative

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